Joey is a regional account and business development director for the Asia Pacific region with EY. She brings with her more than 25 years of experience in the sales, marketing and business development of information systems, consulting and advisory services across a wide range of industries and the entrepreneurial markets in the Asia Pacific region.

Since 2005, she has served Start-Up@Singapore under different capacities as a steering committee member, judge, trainer, and mentor to participating teams. She later took on the Co-Chair of the Steering Committee for the 13th, 14th, and 15th Start-Up@Singapore. Joey was also the Steering Committee Chairperson for NeuMethode – a social entrepreneurship competition jointly organized by NUSBSA, NUS Aiesec & NUS ACSEP in 2010. She has also served and led many community and social projects under the NUS Business School Alumni, Rotary Club of Bugis Junction (Singapore), AWARE, Singapore Business & Professsional Women Assn – Mandarin Chapter, Raleigh Society, Raleigh International Hong Kong, Asiaworks Hong Kong, Power of Love Hong Kong, and Eternal Flame Hong Kong.

Joey graduated with a Bachelor Degree in Business Administration from NUS. Currently, she is a Vice President of the NUS Business School Alumni Association and Head of its Women’s Wing.